Deep Dives18 min read
Comparables Analysis for Business Valuation in a One-Person Business
If your pricing feels inconsistent or hard to defend, start with a better market reference. Traditional comparable company analysis is a valid valuation method, but it relies on public-company market prices and valuation multiples. That often does not transfer cleanly to a solo service offer. For your work, the practical goal is simpler: a defensible fee you can explain in a proposal.
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