Affiliate Fraud Articles

Stopping Affiliate Payout Abuse From Fake Clicks and Fake Signups

Affiliate fraud often looks like a marketing problem at first. It becomes a finance and compliance problem the moment an invalid event can produce a commission payment. In a performance-based commission model, affiliates are rewarded for measured outcomes such as customer actions or sales. That makes fake clicks, fake leads, and false attribution claims payout-eligibility questions, not just traffic-quality defects.