Deep Dives11 min read
How Podcast Platforms Collect Ad Revenue and Pay Hosts and Networks
A podcast monetization platform connects ad demand to shows, calculates earnings and arranges payment. The hard part for a network is keeping the advertiser bill, the show’s share and the eventual transfer tied to the same campaign. A dashboard balance alone cannot establish who is owed what or whether they have been paid.
Podcast monetizationPodcast advertisingCreator payouts+2 more
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